Member Newsletter
I wanted to share with you some of my findings about the mass mailing of Trump mailers to registered Democrats in swing states across the country. It’s a bit of a rabbit hole. So in part, understand it as such, an entertaining mystery. But I think it’s potentially a bit more than a rabbit hole. It also sheds some light on the dynamics of the campaign, specifically on the Trump campaign, which has firepower heavily weighted toward a series of super PACs and outside groups both for messaging and ground operations.
As I’ve discussed in a few posts, I started hearing from readers who are registered Democrats with long histories of straight-ticket voting who are being inundated with Trump mailers. In some cases it’s as much as two or three mailers a day everyday. Others aren’t quite that level of saturation. But lots of readers who fit in what we’ll call the category of “poor target” are getting them. The reports come from all the swing states, though they’re concentrated in Pennsylvania, Michigan, Georgia and North Carolina. They’re also in Arizona, Wisconsin and Nevada, but it seems to be a bit less there. In all cases the recipients have never seen anything like it before. So it’s not just that this is what always happens in swing states. Getting this many flyers from any Republican campaign is totally new. It all seems to have started in the last couple weeks.