“ELON MUSK (and his consortium of much smaller investors) now owns Twitter. We need to take seriously the possibility that this will end up being one of the funniest things that’s ever happened.” That’s the lede in Jon Schwarz’s piece on the Elon Musk era on Twitter. I think he is right on target. And that was before Musk went full Alex Jones this morning.
So to give you a sense of how this is going, Elon Musk started the day by replying to Hillary Clinton’s condemnation of the Pelosi attack with a link to an article containing an anti-LGBT conspiracy theory about the attack on Paul Pelosi. I don’t want to get into the details. But let your imagination go wild and it’s that bad. Now he’s deleted the tweet and is getting attacked by his alt-right fans for giving into the left wing mob. Twitter has always been a marginal proposition in business terms. I suspect that the advertiser exodus had already started. Whatever its other shortcomings, Facebook in its day was a killer app when it came to ad targeting. Advertisers found it impossible not to be there. The post-2016 climate has taken a toll regardless. Its market cap has now collapsed. Twitter is a far more marginal buy for advertisers.
It is a relatively minor part of the overall story. But one lingering question is just how the police got to the home of Speaker Nancy Pelosi as quickly as they did. Was it a call to 911 or a triggered house alarm? According to this article from The San Francisco Chronicle, Paul Pelosi called 911 and then left the call open, allowing the dispatcher to hear at least part of what was transpiring in the home after David DePape had broken in.