The Trump administration apparently was unable to scrap all outreach efforts to enroll individuals in Obamacare, following widespread concern that its move Thursday to pull ads promoting enrollment could destabilize the insurance marketplace.
According to Politico, HHS officials said Friday evening that they will continue to allow “automatic phone calls and other online and digital outreach.”
Politico also reported that HHS was unable to cancel some of the millions in television advertising that had already been bought during the Obama administration. HHS was able to cancel $4 million out of $5 million in the ads, which could still have a significant affect on enrollment, according to the report.
“Once an assessment was made, we pulled back the most expensive and least efficient part of this massive ad campaign which was set to run over the weekend,” an HHS spokesman told Politico. “Those costs savings will be returned to the U.S. Treasury.”
News broke Thursday that advertising in the final days of open enrollment would be canceled under the Trump administration, causing concern for insurers who warn that younger and healthier consumers often sign up in the final days of the month. Without younger and healthier people in the Obamacare market place, costs can rise.
“Every American deserves coverage, and open enrollment is the best opportunity people have to get coverage that gives them access to high-quality care. At a time when the individual market faces challenges, we need as many people as possible to participate – so that costs go down for everyone,” Kristine Grow, the senior vice president of communications of America’s Health Insurance Plans, said in a statement Friday early afternoon. “Balancing out the risk pool is an important action that can be taken now to help stabilize the market, improve affordability, and send strong signals as health plans develop their products for 2018.”
Cheeto Donnie not finishing something he started? Say it ain’t so…
Their plan to kill it. No advertising, no customer service, eventually server slowdowns and a broken website. They they can claim people are dropping out and it’s too expensive to maintain.
Finally the ol’ 404 on the signup web page.
Then they will blame Obama.
What better way to show you love the poorly educated than to keep them that way?
DCCC or any other dem’s super pac should start blaming republicans for destroying it already. REpublicans are already destroying the existing system without proper replacement or regards for those for whome it is a question of life and death.
Also 5M in advertising is really nothing, should DCCC just run ads for them?
That’s a great idea, if the Dems could fund and produce the spots in time.
(cue spokesperson) "President Donald Trump doesn’t want you to know this, but we think it’s really important to let you know that you can sign up for affordable health care until the end of January.
If you have any questions, go to healthcare,gov, or look for your nearest ACA navigator - here’s a toll-free number you can call…"