Ivanka Trump’s Company Hawks $10K Bracelet She Wore On ’60 Minutes’

The jewelry company run by Ivanka Trump apparently saw the new first family’s inaugural television interview on CBS’ “60 Minutes” as an opportunity to reach new customers.

In an email sent to New York Times reporters, Ivanka Trump Fine Jewelry’s vice president of sales, Monica Marder, shared a photograph of the President-elect’s eldest daughter wearing a gold bracelet from the brand’s “Metropolis Collection” priced at more than $10,000.

“Please share this with your clients,” Marder wrote in the “style alert,” “and of course please do not hesitate to reach out with any inquiries.”

The phone number listed in the press release is no longer in operation, and Marder did not immediately respond Tuesday to an emailed request for comment from TPM.

The promotional email raises additional questions about the blurred line between the Trumps’ political roles and their business dealings, particularly for the President-elect’s eldest children.

Trump has said his children will run the Trump Organization through a sort of blind trust, yet they have served as his some of the closest advisors to his campaign and were named to his transition team last week. A 1967 statute bars all public officials from hiring or promoting their relatives.

While Ivanka Trump told “60 Minutes” that she is “going to be a daughter” once her father moves into the White House, the promotional email suggests her businesses are leveraging her public platform as the daughter of the President-elect to earn money.

This has happened before. The day after Trump delivered a speech at the Republican National Convention, she shared a link on Twitter for supporters to purchase the $138 sheath dress from her fashion line that she wore on stage.

The Trump campaign also funneled money back into Trump businesses during the election, paying his family businesses over $8.2 million, according to a Politico analysis of the campaign’s finance filings.

Dear Reader,

When we asked recently what makes TPM different from other outlets, readers cited factors like honesty, curiosity, transparency, and our vibrant community. They also pointed to our ability to report on important stories and trends long before they are picked up by mainstream outlets; our ability to contextualize information within the arc of history; and our focus on the real-world consequences of the news.

Our unique approach to reporting and presenting the news, however, wouldn’t be possible without our readers’ support. That’s not just marketing speak, it’s true: our work would literally not be possible without readers deciding to become members. Not only does member support account for more than 80% of TPM’s revenue, our members have helped us build an engaged and informed community. Many of our best stories were born from reader tips and valuable member feedback.

We do what other news outlets can’t or won’t do because our members’ support gives us real independence.

If you enjoy reading TPM and value what we do, become a member today.

TPM Staff
Latest Livewire
Masthead Masthead
Founder & Editor-in-Chief:
Executive Editor:
Managing Editor:
Associate Editor:
Investigations Desk:
Director of Audience:
Editor at Large:
General Counsel:
Head of Product:
Director of Technology:
Associate Publisher:
Front End Developer:
Senior Designer: