After essentially going dark all summer, the Donald Trump campaign is finally going on the air with general election TV ads.
In a marked departure from his low production value online videos of the primary, Trump debuted his first general election TV ad Friday. Titled “Two Americas: Immigration,” it is slated to run in four key battleground states.
“In Hillary Clinton’s America, the system stays rigged against Americans,” a voiceover begins the ad spot. “Syrian refugees flood in. Illegal immigrants convicted of committing crimes get to stay.”
The voiceover continues as dark images of arrests at the border and refugees appear on-screen.
“It’s more of the same, but worse,” the voiceover goes on, as an infamous photo of Hillary Clinton looking nonchalant during her Benghazi testimony appears.
The ad turns to Donald Trump’s campaign promises: an America that’s “secure” with “terrorists and dangerous criminals kept out,” and “our families safe.”
The ad will run over the next 10 days in Ohio, Pennsylvania, North Carolina, and Florida in a $4.8 million buy, according to the campaign.
Watch the spot via Team Trump:
