Dana Loesch, a well-known conservative talk radio host and gun-rights advocate, appeared in a promotional video for the National Rifle Association, which published on Sept. 10.
But on Sunday night, a troll, who apparently opposed her gun advocacy, posted a doctored video of Loesch. Instead of ending with information for the NRA’s website, the doctored video ended with Loesch shooting herself in the head.
Here’s the original video. It’s about a minute long and ends with Loesch saying, “I’m the National Rifle Association and I’m freedom’s safest place.” The final frame gives the URL for the NRA’s website.
The edited version of this ad included Loesch holding a gun, then gunfire and blood spatter. The post was from a Twitter user named Tom Adelsbach, who describes himself as a “Graphic Artist, Website Designer, Flash Animator” from Chicago.
The original doctored video has since been deleted, but Loesch reposted it. (You can watch the edited version that Loesch reposted but warning: It’s graphic.) She also said said she contacted the FBI for investigation.
I’ve contacted the FBI. I will keep you updated. I am going to pursue this to the fullest extent.
— Dana Loesch (@DLoesch) September 27, 2015
Loesch, who authored the book “Hands Off My Gun: Defeating the Plot to Disarm America” last year, used the opportunity to bring attention back to the organization she was originally promoting: the NRA.
She tweeted, “And every hate Tweet I receive? I’m going to donate to the NRA in that person’s name AND buy myself another box of ammo.”
Loesch started Sunday with a donation in the name of the troll who posted the grisly video of her.
Making good on my word! Here is the tribute to my #NRA donation. More to come! Bring it! pic.twitter.com/Luvd4Q1fWd
— Dana Loesch (@DLoesch) September 27, 2015
Remington Arms, one of (if not the oldest) firearms manufactures in the U.S., offered to help Loesch get a “new concealed carry piece.”
@DLoesch : We’re following your story, video buzz. Beyond creepy. If you need a new concealed carry piece, message us. #2A #LIVEREADY
— Remington Arms (@RemingtonArms) September 28, 2015