‘Daily Show’: Republicans ‘Finally Figured Out How Women’s Brains Work’ (VIDEO)

The Daily Show discussed the GOP's attempts to target women with its latest ad campaigns.
Start your day with TPM.
Sign up for the Morning Memo newsletter

“The Daily Show” correspondent Kristen Schaal on Wednesday praised the strategic ad campaigns that Republicans have used to target women.

“Republicans have finally figured out what’s most important to women: menfolk,” Schaal told host Jon Stewart. “Women don’t see candidates as potential leaders. We see them as possible soul mates. And Republicans are finally running ads to reflect that.”

Stewart asked her if the GOP thought that women viewed elections as being about getting into relationships.

“No, no that’s insulting and reductive,” Schaal said. “Women don’t just think about getting into relationships, we also think about getting out of them. Like the one we’re in with Obama.”

Stewart wasn’t convinced, but Schaal noted that Republicans had facts to support their ad strategy.

“Face it, Republicans finally figured out how women’s brains work. Science shows that this part right here,” Schaal said, gesturing to her entire head, “is devoted to thinking about relationships, and this small part here is bitchiness.”

“Were those scientists men by any chance?” Stewart asked.

“Yeah. They were scientists,” Schaal said, before dismissively laughing off the idea of women scientists.

Watch the video below, courtesy of Comedy Central:

Latest Livewire
Comments
Masthead Masthead
Founder & Editor-in-Chief:
Executive Editor:
Managing Editor:
Associate Editor:
Editor at Large:
General Counsel:
Publisher:
Head of Product:
Director of Technology:
Associate Publisher:
Front End Developer:
Senior Designer: