Josh Marshall
The great secret and poverty of campaign reporting is that the majority of it is based on reading the polls or the eventual result and then writing a story of the campaign to match that outcome, predicted or real. Every losing campaign is run by idiots and vice versa. With that reality in mind, I wanted to share some opinions in advance of the results. I think Kamala Harris has run an almost flawless campaign. Many people think a great campaign is made up of a great strategy, or perhaps a great speech. The truth is that campaigns are almost all down to execution. That’s particularly so in an early 21st century American presidential campaign, when the main constituencies and issues are chosen in advance and not by the candidate.
An upstart city council or even House candidate might upset the status quo with an outside-the-box campaign or set of issues. Presidential campaigns don’t work that way. Presidential campaigns are won by energizing and mobilizing key constituencies, shaping the issue agenda in your favor and having more days on offense than defense. On the constituencies front, that means base and reach constituencies. On issues, it’s mostly about raising the salience of issues where a majority agrees with you. Above all, it’s about not making mistakes. It’s also about running a campaign of the quality that you force a lot of mistakes by your opponent. As I said, it’s mainly about execution.
Read MoreWe’re still pretty much where we were last night on that Selzer poll. It’s hard to know what it means or whether it matters. It’s just one poll. The most interesting day-after analysis I’ve seen centers on the fact that an abortion ban went into effect in the state just in July. And it went into effect pretty clearly against a big majority of the state’s residents. An earlier Selzer poll already showed Iowa much closer than people anticipated. It’s also a state with a lot of white people with college degrees. So there’s some argument that it might be more Harris friendly than people expect. It’s even occurred that picking up some of the ad spend out of Nebraska could be having an impact in Iowa. So maybe those are parts of an explanation. But it seems like folks working in the inside DC publications have fixed on the abortion ban blowback theory of the case. But that in itself is pretty disquieting news for the Trump campaign, to put it mildly. Note too that a lot of these polls we’re seeing now show abortion moving straight to the top of the issue matrix for voters.
As you might expect, the mystery of the GOP ground game and Elon Musk’s late, bulldozer entry into the 2024 campaign has become a fascination of mine even apart from its relevance to the outcome of the campaign. It really seems now that most of Musk’s supposed $150 million contribution to the Trump effort was simply lit on fire. I should note that even by their own accounts not all of that money was slated for ground operations and get out of the vote efforts. Some went to mailers, yard signs and other kinds of advertising. But it’s become one of the hallmarks of this campaign that Trump-aligned canvassers and door knockers are just nowhere to be found really anywhere in the swing states. To be clear, I’m not saying none — like no one has seen a single one anywhere. But what’s wild is that what I’m describing is actually not that far off than that. Michigan, Pennsylvania, Wisconsin, Georgia, North Carolina. Even in Arizona and Nevada I haven’t heard much that contradicts it. I’ve just had less visibility altogether.
Read MoreIf you don’t know what I’m talking about it’s kind of hard to know where to start.
The simplest explanation is that there’s a pollster named Ann Selzer. Her home base and speciality is Iowa but she also does national polling. She has a very good track record. For various reasons among data nerds she’s taken on a kind of legendary status in recent cycles, not only for accuracy but also in 2016 and 2020 for releasing final polls that picked up in advance the surprises that came on election day. In other words, she has a record of outlier last polls that are later vindicated by election results. The almost totemic treatment of this poll can’t not be seen as a bit overblown. But Selzer has a very good record. There’s no getting around that.
Her final poll of Iowa, which is of course now a securely red state, was slated to come out at 7 pm this evening. People were eagerly the results to see whether Trump or Harris might be doing better than you’d expect for Iowa. It’s a given that Trump will win Iowa. The question everyone had is whether Selzer’s poll would say Trump’s margin was bigger or narrower than one might expect.
The poll came out and Harris was beating Trump by 3 percentage points. 47-44. No one considered anything like that a possibility. It’s sent a shockwave through election land.
What does it mean?
Read MoreI’ve tried to write this post a few times. But the information I’m trying to convey is so impressionistic, tentative and tid-bitty that it’s better suited to a stream of nuggets than a structured piece of writing. So I’m going to take the bullet point approach.
- All the standard caveats about no secret information, either candidate could win and it wouldn’t be a big surprise.
- Democrats in high-level campaign positions seem increasingly optimistic about their chances pretty much in spite of themselves. That’s been my sense from the beginning of early voting and that mood has built over the course of this last week. I’d say it’s best described as optimism they’re trying not to express and almost wish they didn’t feel.
A curious thing. There’s a new rush of press stories reporting that Mar-a-Lago is suddenly a bundle of nerves as they see evidence they’re falling short in Pennsylvania. This is certainly why Trump is suddenly going berserk on social media, making freakshow claims that the race is being stolen in PA. We knew that. Meanwhile Trump is suddenly losing ground in betting markets, which for a couple of weeks have shown him to be a prohibitive favorite to return to the White House. This is all very nice to see. But I wouldn’t necessarily see it as some sign of momentum in Harris’s favor.
Read MoreIf you’re watching the latest polls, make a note of something called “herding.” It could be relevant for discussions of polling after the election. The concept is straightforward. In the final days of an election, poll results tend to trend toward consensus. One possibility is that everyone is finally making up their mind and the picture and reality is coming into focus. But that’s not the only possibility. For a mix of good faith and maybe less than good faith reasons, pollsters can become increasingly leery of publishing an outlier poll. There’s a tendency to “herd” together for extra-statistical reasons.
Let’s say you’re five days out from the election and the polling averages say candidate Jones is up 2 points and you’ve got a poll which says candidate Smith is up 3 points. (Pardon may defaulting to anglo surnames.) Everyone has an outlier result sometimes. But do you really want your final poll to be a weird outlier? In the modern era with aggregators, pollsters are often graded on the predictive accuracy of their final polls. So it kind of matters. If you’re a bit shady maybe you just tweak your numbers and get them closer to the average. If you’re more on the level maybe you take a closer look at the data and find something that really looks like it needs adjusting. Maybe you just decide that you’re going to hold this one poll back.
Read MoreAs I mentioned in this week’s podcast, out today, Kate Riga and I are going to be heavying-up on podcasts next week. In addition to the regularly scheduled Wednesday podcast, we are planning to do “instapods” (quick hits lasting 15-20 minutes) through the week. We’re planning on doing the first late on election night. We don’t know precisely when, but sometime late in the evening when we have at least some broad sense of what the results are looking like. And no, we’re not expecting to know a winner at that point. We’re then going to have the regular episode the following afternoon. Then we plan to record late afternoonish instapods on Thursday and Friday afternoons to hit the big developments of the day. If the winner of the election is clear by the following morning, we’re confident there’s still going to be a lot to discuss on Thursday and Friday.
Of course, it’s possible that there will be additional breaking news at any point over the course of the week that might prompt us to do an additional instapod in addition to this schedule.
I told you a week or more ago not to try to interpret early voting data yourself. And don’t put much stock in a hot take on it you see from someone on Twitter. It’s a fool’s errand. If you have access to a lot of data you can draw inferences. That can be real-time modeling data the campaigns have access to or it can be various other datasets that provide context for interpreting the data. Even with all that, the hallmark of someone who actually knows what they’re talking about is a lot of tentativeness and uncertainty. With a lot of knowledge you can point to patterns or a tightened ranges of possibilities, not certainties.
I’m doing this post both because the findings are interesting but also because it’s an illustration of how you can actually pull some signals out of the data when you really know your stuff.
Read MorePretty remarkable. In a moment of unguarded exuberance, Speaker Mike Johnson promised today that he and future-President Trump will abolish Obamacare and bring back the joys of denial of coverage for preexisting conditions.
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