After Fiasco At Private Dinner, Uber Brings In Data Privacy Expert For Audit

(FILE) - An archive picture, dated 3 June 2014, shows the logo of ride sharing service 'Uber' in the lobby area of one of the branch offices of Uber in San Francisco, USA. Controversial ride sharing service Uber ha... (FILE) - An archive picture, dated 3 June 2014, shows the logo of ride sharing service 'Uber' in the lobby area of one of the branch offices of Uber in San Francisco, USA. Controversial ride sharing service Uber has expanded its services to 24 new cities worldwide. Photo by: Christoph Dernbach/picture-alliance/dpa/AP Images MORE LESS
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After a week of PR dust-ups, Uber announced Thursday that it has hired a data privacy expert to review the company’s policies.

In a blog post, Uber said it had hired Harriet Pearson, a former chief privacy officer at IBM, to work with the company’s privacy team. Pearson, along with her colleagues at law firm Hogan Lovells, will “conduct an in-depth review and assessment of our existing data privacy program and recommend any needed enhancements so that Uber can ensure that we are a leader in the area of privacy and data protection,” the announcement read.

The audit comes in the wake of reports that Uber’s general manager in New York tracked a journalist’s rides without her permission, while a senior executive suggested at a private dinner that the company should hire opposition researchers to smear journalists who wrote critically of Uber.

Sen. Al Franken (D-MN) also called out the company Wednesday for condoning “use of customers’ data for questionable purposes.” The senator sent Uber CEO Travis Kalanick a list of questions clarifying the company’s privacy policy and requested a response by Dec. 15.

“Our business depends on the trust of the millions of riders and drivers who use Uber,” the company said Thursday. “The trip history of our riders is important information and we understand that we must treat it carefully and with respect, protecting it from unauthorized access.”

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  1. Avatar for korvu korvu says:

    This is all very nice but I prefer to take the position that nothing is going to be kept private and the government can see and hear any communication you make. Mitch pretty much confirmed the latter. Companies are incapable of maintaining privacy and their security is never going to stop people from getting in to their systems. The answer is simple. Don’t put anything on the internet or in the mail that you would feel badly about if it appeared on the front page of the newspaper unless (in the case of the internet) it is encrypted.

  2. I guess they never thought about privacy that much before this, which makes them even more suspect.
    Taking a taxi shouldn’t even begin to involve privacy issues in the first place. Uber tracks you by tracking their own tracks, that is very original at least.

  3. They need a “Tact Expert” not a privacy expert. The issue isn’t privacy so much as shitty management.

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