After a rough week, Donald Trump can breathe a sigh of relief.
On Thursday, the relatively obscure independent cable channel Reelz stepped in to pick up the presidential candidate’s Miss USA pageant, filling the void after NBC and Univision dropped it.
“The decision on the part of REELZ to acquire the rights to the MISS USA Pageant was based on our belief that this special event, and the women who compete in it, are an integral part of American tradition,” said Stan Hubbard, CEO of Reelz, in a statement emailed to TPM.
“For us, this decision is about the dreams of the contestants who come from all walks of life across the United States, the city of Baton Rouge that has proudly come together to host this pageant and the viewers who will be watching and celebrating its 54th year on television.”
Hubbard called the Republican candidate’s event a “perfect fit” for Reelz — which some history may explain further.
The channel’s parent company, Hubbard Broadcasting, also once donated $100,000 to Karl Rove’s super PAC American Crossoads in 2012, according to the Center For Public Integrity.
Reelz made headlines in 2011 for picking up the miniseries “The Kennedys” after it was dropped by A&E in the U.S.
Critics called the Kennedy series “vindictive” and defamatory to the Democratic dynasty, according the Hollywood Reporter. Hubbard reportedly paid $7 million for the series.
NBC Universal and Spanish-language broadcaster Univsion have pulled out from broadcasting Trump’s pageant, which he co-owns, after furor over his remarks calling Mexican immigrants “rapists” and killers.
On Tuesday, the Mexican media company in charge of sending contestants to the Miss Universe pageant, which Trump also runs, dropped out of that event in protest.
Can’t wait to see Karl Rove and the Koch Bros. in the swimsuit competition.
…and it was very easy to remove REELZ from my channel guide so I don’t accidentally land on it. I recommend others try it.
So the complex interactions that produce outcomes in unregulated markets had thrown Trump’s show off the air, but an interested party affirmatively acted to put it back on again because that was the desired result, market forces notwithstanding.
Huh.
What the fuck is REELZ and how many people have actually heard of it?
It will score high with REELZ devoted fans. They can’t wait for the swimsuit portion…