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Insurers Plan To Spend $500 Million In Obamacare Advertising Next Year

Health-overhaul--2
AP Photo / Jon Elswick

The Wall Street reported Monday that WellPoint will spend $100 million by the end of the year after having held off because of problems with HealthCare.gov.

The ad blitz from insurers comes at the same time that the Obama administration and outside advocates are upping their outreach efforts ahead of the Dec. 23 deadline to sign up for coverage that starts in January.