The Obama campaign released a radio ad as part of a new effort to engage young Americans, the campaign announced Wednesday. Called “For All,” the initiative asks young people to post pictures on their social networks that illustrate “why we are greater together regardless of race, background, sexual orientation or zip code.” The initiative will launch on the campaign’s Instagram account.
Young people are asked to write “what progress means to you” on their hand and put it in the picture.
There’s a new way to say you’re voting for President @barackobama. Post a photo with #ForAll to say you’re in. twitter.com/Students4Obama…
— Students for Obama (@Students4Obama) September 19, 2012
Listen to the ad: