The Obama campaign is going up with two new ads highlighting the president’s dedication to preserving Medicare and to helping veterans. The ads are part of a $25 million campaign across several swing states this month, reports CNN. Both ads are on air in Florida, according to the Tampa Bay Times.
Called “Personal,” the Medicare ad uses President Obama’s own story of being raised by his grandparents to explain why Medicare is such a personal issue. The ad focuses on efforts to crack down on Medicare fraud. “To you and your loved ones, Medicare is personal. And to a president raised by his grandparents, it’s personal too,” says a narrator, showing a picture of Obama with his grandparents.
Watch:
The other ad features the president talking about the work of American troops and the “sacred trust” — also the name of the ad — that the country will help them when they return home. “The sacrifices that our troops have made have been incredible,” Obama says, “and when they come home we have a sacred trust to make sure that we are doing every thing we can to heal all of their wounds, giving them the opportunities that they deserve to find a job and get the education they need. It’s not enough to just make a speech about how much we value veterans. It’s not enough just to remember them on Memorial Day.”
Watch:
