Hillary Clinton Campaign Announces Election Eve National TV Ad

Start your day with TPM.
Sign up for the Morning Memo newsletter

The Hillary Clinton campaign signaled Saturday some of its plans for the closing round of televisions ads ahead of Tuesday’s election. A buy was made for a two-minute national TV ad, which according to a campaign official, will express a “positive and unifying message” to air during primetime network program Monday evening. The campaign said the ads, slated for NBC’s The Voice and CBS’s Kevin Can Wait, will have a combined audience of 20 million people

A second ad, titled “Roar” (the name of the Katy Perry song lending it its soundtrack) was also unveiled earlier Saturday, and it will air in battleground states through the election.

The one-minute “Roar” ad features subtitles naming what various Americans are voting for, as well as one that says “I am voting against hate,” and it includes footage from Clinton rallies. It will air in Arizona, Colorado, Florida, Iowa, Michigan, Nevada, New Hampshire, North Carolina, Ohio, Pennsylvania and Wisconsin, the campaign said.

Latest Livewire

Notable Replies

  1. Well I approve it too. Beautifully done. The shift from individuals to the mass of people cheering at a rally was masterful. Setup, fist pump, boom. Makes you feel part of this big, good thing. Once people have oxygen, water, food, and some form of shelter, they want meaning. It’s a very close fifth after the first four. And being part of a movement to make progress in a humane way that honors our laws and traditions is a pretty good little meaning-provider. Bravo to all. Plus which using Katy Perry sort of says Hey Millennials, this is like Christmas dinner so yes you have to show up.

  2. I absolutely love this ad. Perfect

  3. Avatar for tena tena says:

    Wow. Wow wowowowowowowowowow!

    That’s the best political ad I’ve ever seen.

  4. Avatar for mymy mymy says:

    What a class act!!

Continue the discussion at forums.talkingpointsmemo.com

120 more replies

Participants

Avatar for xpurg8d Avatar for jootjoint Avatar for srfromgr Avatar for littlegirlblue Avatar for mattinpa Avatar for imkmu3 Avatar for squirreltown Avatar for inlabsitrust Avatar for chelsea530 Avatar for yskov Avatar for daveyjones64 Avatar for baffie2 Avatar for left_in_washington_state Avatar for theghostofeustacetilley Avatar for darcy Avatar for ronbyers Avatar for fiftygigs Avatar for thunderclapnewman Avatar for emilianoelmexicano Avatar for tena Avatar for antisachetdethe Avatar for bkmn Avatar for katscherger Avatar for edys

Continue Discussion
Masthead Masthead
Founder & Editor-in-Chief:
Executive Editor:
Managing Editor:
Deputy Editor:
Editor at Large:
General Counsel:
Publisher:
Head of Product:
Director of Technology:
Associate Publisher:
Front End Developer:
Senior Designer: