This post has been updated.
Traffic to HealthCare.gov spiked 40 percent Tuesday from Monday after President Obama’s interview with actor Zach Galiafinakis debuted online, the Obama administration said.
The Twitter account for HealthCare.gov said Wednesday morning that about 890,000 people visited the website Tuesday, a 40 percent increase from the day before. For reference, traffic in January and early February was generally fluctuating between 200,000 and 400,000 visitors per day, according to figures obtained by TPM.
890k+ visits to http://t.co/zGLCNOxaSv on Tues, up 40% from Mon. Lots of consumers shopping to get covered before 3/31. #GetCoveredNow
— HealthCare.gov (@HealthCareGov) March 12, 2014
Administration officials had said Tuesday that FunnyOrDie.com was the top referrer to HealthCare.gov and reported 19,000 direct referrals.
Obama appeared on the comedy interview series, “Between Two Ferns,” as part of an outreach effort to young adults in the last month of Obamacare enrollment.
UPDATE: 11:15 a.m. ET
Administration spokesman Aaron Albright tweeted Wednesday that the final figure for direct referrals Tuesday to HealthCare.gov from FunnyOrDie.com was 54,000.
Final 3/11 stats: Total of 54k+ referrals yesterday to http://t.co/IaWp1KW34Y from .@funnyordie, top referrer for the day.
— Aaron Albright (@AaronKAlbright) March 12, 2014
