The Guardian — the UK newspaper that has dominated with its coverage of the ongoing News of the World phone-hacking scandal — is expanding its presence in the states with the launch of a new U.S. homepage, and expanded U.S. staffing to match.
The Guardian‘s U.S. editor in chief, Janine Gibson, told TPM she hopes the site will behave “like a start-up and be a bit disruptive,” starting small and learning and responding to readers as it grows.
As of press time, The Guardian‘s U.S. homepage featured a report on New York Fashion Week, a story on the United States’ steps to pressure Palestine to drop its UN bid for statehood and a take on the controversial HPV vaccination issue in the 2012 presidential race.
“(We’re) trying to make sure the mix is right,” Gibson said. “It’s about bringing the kind of Guardian take on the world, which has always been internationalist and serious-minded, but also be able to run the gambit.”
“Increasingly, there is no such thing as a European or American story,” Gibson added.
It seems the U.S. is seeing an increased appetite for international news, with Al Jazeera recently becoming available to viewers in New York. Recently, The Guardian poached New York Times live-blogger Robert Mackey, and the paper is apparently still hiring. See the new American homepage here.
