A simple point. A great reason to sign up for TPM Prime is to support our independent journalism and help us expand our original reporting. Another good reason is ads. Do you think TPM has too many ads? Are they annoying? I know what you mean. With Prime you never see more than 2 display ads on a single page compared to as many as seven on the public site. Prime has no intrusive ads or pop-ups. On smartphone mobile, there are no ads at all.