I just saw a preview of a study that finds the Swift Boat ads quite effective among independents in raising doubts about John Kerry’s war record. And that suggests that Karl Rove will want to send more money toward the group running the ad.
This of course is only the beginning. The temperature will get much higher in the next couple months since, as Charlie Cook, aptly argues this week, President Bush is in the process of losing this election unless there’s a major change in the dynamic of the race.