Express, the free daily edition of The Washington Post, apologized Thursday after it used a graphic of the international sign for men on its front page story about the Women’s March on Washington.
Express made waves on social media as many pointed out that the cover image seemed fishy paired with a story about the Women’s March on Washington, which is expected to take place after Inauguration Day as a direct response from women to a Donald Trump presidency. The tweet has since been deleted, but you can view a screenshot is below:
The response to the mistake, as you can guess, was not too kind:
is this some kind of record for largest typo pic.twitter.com/kOZ9UIp0Ig
— Sam Thielman (@samthielman) January 5, 2017
You prolly think this march is about you. pic.twitter.com/BHtqSEd1MT
— chelsea g. summers (@chelseagsummers) January 5, 2017
Was trying to figure out if a guy was behind this colossal boo boo (that’s the male symbol). Creative director? pic.twitter.com/BNLEFdg5zT
— Jennifer Bendery (@jbendery) January 5, 2017
Express followed up with two more tweets, correcting the cover image and apologizing for its gaffe:
We made a mistake on our cover this morning and we’re very embarrassed. We erroneously used a male symbol instead of a female symbol.
— Express (@WaPoExpress) January 5, 2017
This is how the cover should have looked. We apologize for the mistake. pic.twitter.com/MKKOkHPV8T
— Express (@WaPoExpress) January 5, 2017
Male symbol? I thought they’d used the Volvo logo as a clever visual metaphor.
“Women are different.” – Carol Brady
http://jtsconfections.com/wp-content/uploads/2015/04/mrs-brady-160x177.png
How did women even notice this gaffe in the first place? Is Express delivered to their kitchens?
They give them out at metro, but I get your joke. I prefer the male symbol. It looks like they are moving in one direction. The female symbol cover looks like they’re just all standing around trying to figure out what to do next.
Yikes. How would like to have been the decision maker on that screw-up? Think about how many people had to sign off on that.