The progressive group MoveOn.org uses the “Lolcat” Internet meme in its latest ad attacking Mitt Romney over his opposition to the Buffett Rule. The ad juxtaposes cute kittens with “fat cats” who “rig the system.” The 30-second spot will run during cat-themed TV shows including “Big Cat Diary,” “My Cat From Hell,” “Cats 101” and “Too Cute Kittens,” according to the group’s press release.
The ad begins with a voiceover: “President Obama’s Buffett Rule would require millionaires and billionaires to pay the same tax rate as the rest of us. The Romney Rule lets fat cats rig the system, so they pay less and pass on the burden to hardworking Americans like you and me.” The ad concludes with: “When the wealthiest 1 percent pay a fair tax rate like the rest of us, it keeps the American Dream alive for everyone. So tell Mitt Romney, kittens are cute. One-percent fat cats who won’t pay their fair share? Eh, not so much.” The text across the screen reads: “I can haz Buffett Rule?”
The U.S. Senate will hold a vote on the Buffett Rule Monday afternoon.
Watch: