Keene, Nugent, And LaPierre Star In NRA Weeklong TV Blitz On Guns

The National Rifle Association is rolling out what it calls “the big guns” this week to push back on the growing call for gun control.

Conservative commentator Oliver North, rocker Ted Nugent, NRA chief executive Wayne LaPierre, NRA President David Keene and 2012 Olympic gold medal skeet shooter Kim Rhode will all take to the airwaves for what the NRA is calling a “#Gunversation” on The Sportsman Channel, a digital-tier cable channel focused on the outdoors.The prominent gun rights voices will be appearing on NRANEWS Cam & Co., a show sponsored by the NRA. Some have criticized the NRA for relying on men like Nugent and LaPierre — who are often politically divisive — to make their case. Nevertheless, the men continue to be heralded in the gun rights community.

“Host Cam Edwards will sit down with some of the most powerful, outspoken and talented individuals in the industry for an entire week of no-holds-barred intelligent and insightful discussions,” read a release from the NRA.

The NRA’s #Gunversation comes as Congress plans to pick up the pace on gun control legislation, holding Senate hearings on a so-called assault weapons ban Wednesday and a possible committee vote on gun control legislation Thursday.

The NRA has been focused on firing up its grassroots base since the push for gun control began after the massacre in Newtown, Conn., and this week’s #Gunversation seems to be part of that effort.

Here’s a preview of the week posted to the Sportsman Channel website: