Sales of the Sunday edition of The Sun tabloid have declined 28 percent, the New York Times reports:
Sales of the Sunday edition have fallen 28 percent, from 3.2 million copies sold in the weeks after it first hit the stands in February, to 2.3 million in April, according to the Audit Bureau of Circulations. The News of the World sold 2.7 million copies (or one copy for every 23 people in Britain), in July, when Mr. Murdoch closed the tabloid.
Analysts estimated that circulation at The Sun on Sunday would continue to fall until stabilizing at around two million copies, below Mr. Murdoch’s hope but still bigger than its closest competitor, The Sunday Mirror, which sold 1.1 million copies on Sundays in April.
