Or as the five-point one-page document puts it: "100% call back verification of all groups that have signed statements of support to elected officials. The 100% call back verification will be conducted by permanent Bonner & Associates staff that did not place the original calls. The 100% verification will occur before any letter or statement of support is delivered to an elected official."
That reference to "permanent staff" is significant because it's clear Bonner relies on "temps" to do much of its work.
Read the full "GRASSROOTS FIVE POINT QUALITY STANDARDS PROGRAM" here.
The Bonner spokesman says "everything that's in the signed statement was in place" in the past -- "but it was verbal. It was never written down. And it only was for the senior members, it didn't go through the entire organization."
In other words: Bonner clients can be sure of ethical, best practices astroturf campaigns from here on out.