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Anti-Gay Rights Group Calls its Marriage Campaign '2M4M'

In an unintentional but hilarious nod to gay sex chatters everywhere, the National Organization for Marriage has dubbed their campaign "2 Million for Marriage". Or 2M4M. Whoops.

For a bit of context, the National Organization for Marriage, founded in 2007, describes itself as a group created "in response to the growing need for an organized opposition to same-sex marriage in state legislatures." To do that, they run an education fund and a political action committee and have spent $1.5 million on this nation-wide ad, which, according to YouTube, has been viewed well over 100,000 times since it was uploaded on April 7 (though it's unclear how many of those viewers are angry or amused or irony-minded liberals).

To their unending credit, gay rights groups are taking a break from the busy work of fending off attacks on gay marriage to enjoy a bit of a chuckle.

Late update: A civil rights-minded person or group seems to have bought the domain http://2m4m.org/

About The Author

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Brian Beutler is TPM's senior congressional reporter. Since 2009, he's led coverage of health care reform, Wall Street reform, taxes, the GOP budget, the government shutdown fight and the debt limit fight. He can be reached at brian@talkingpointsmemo.com