We set a super ambitious goal this year that is critical to our organization’s future. We wanted to get to 30,000 Prime subscribers by the close of 2018. And we are really, really close. We’re currently at 29,351. So we are 649 subscribers short of that number with about half of December to go. I know from a lot of conversations – one as recently as yesterday – that there are still a lot of devoted readers who just haven’t gotten around to joining us. So if that’s you, this one is for you. It’s super easy to join and it’s just $4.99 a month, barely more than a fancy cup of coffee at the local cafe. Take a moment and take the plunge. Building what we’re building is super important. So like literally stop for a just a moment, break the slipstream of your daily routine … grab your wallet, get out the card and sign up.