Tebow will appear alongside his mother, Pam Tebow, in a 30-second spot with the theme "Celebrate Family, Celebrate Life." While the ad has not been released, reports suggest it will focus on Pam Tebow's decision to have Tim against doctors' orders. In 1987, she ignored advice to abort her fifth pregnancy, despite getting sick during a mission trip to the Philippines. Tim Tebow survived the birth, and grew up to be a celebrated football player.
Tebow, who is expected to be selected in the NFL Draft this April, is religious. He began his 2007 Heisman acceptance speech by "thanking my lord and savior Jesus Christ, who gave me the ability to play football."
Super Bowl ads are reportedly selling for between $2.5 million and $2.8 million this year. Jim Daly, president and CEO of Focus on the Family, said in press release that funding for the ad came from "very generous and committed friends" who gave money specifically for the Tebow spot.