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Google Objects To Existence Of New Swedish Word

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Newscom

But Google objected, asking for changes showing the expression specifically refers to Google searches and a disclaimer saying Google is a registered trademark, the council said Tuesday.

Rather than changing the definition, the council deleted the word from the list, while stressing "our displeasure with Google's attempts to control the language."

Google refrained from commenting on the matter directly.

"While Google, like many businesses, takes routine steps to protect our trademarks, we are pleased that users connect the Google name with great search results," Google spokesman Gustaf Brusewitz said in an email.