Updated 12:52 pm ET, Monday, October 3
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Another week, another legal headache for the world's largest social network. Make that at least two legal headaches, to be exact: One regarding the name of Facebook's new crown-jewel feature, "Timeline," and the other more serious allegation about its tracking habits.
Facebook's buzzed-about new profile design, "Timeline," unveiled at the f8 developers conference on September 22, has come under fire from a Chicago company with the same name.
Timelines.com, which bills itself as "the first web site that enables people like you to collaboratively record, discover and share history," filed a trademark infringement suit against Facebook on Thursday in the Chicago office of the U.S. District Court of Northern Illinois, requesting a temporary restraining order to prevent Facebook from rolling out its new feature.