Rush Limbaugh took to the airwaves on Wednesday to clear up the “misinformation” about sponsors dropping the show. “No, we have not lost 28 sponsors,” Rush said. “In fact, folks, we have three brand-new sponsors that will be starting in the next two weeks.”
Rush continued, per the show’s transcript:
Two of the sponsors who have canceled have asked to return. We are being very careful about that. Not gonna give you any names here. One of them is practically begging to come back. Everything is fine on the business side. Everything’s cool. There is not a thing to worry about. What you’re seeing on television about this program and sponsors and advertisers is just incorrect. And let me try to explain how this works. Let’s take the claim that we’ve lost 28 sponsors. Sponsors on this program are both local and national. We deal with the national sponsors on this program. We have 600-plus stations. They sell their own commercials. We don’t have anything to do with those sponsors. We don’t get paid by those sponsors. We have no idea who those sponsors are.
