Now More Than Ever

Vice president-elect Mike Pence, second from  left, Senate Majority Leader Mitch McConnell, of Kentucky, President-elect Donald Trump, giving a thumbs up, and Milania Trump walk to a meeting on Capitol Hill, Thursday, Nov. 10, 2016 in Washington. (AP Photo/Alex Brandon)
Vice president-elect Mike Pence, second from left, Senate Majority Leader Mitch McConnell, of Kentucky, President-elect Donald Trump, giving a thumbs up, and Milania Trump walk to a meeting on Capitol Hill, Thursday... Vice president-elect Mike Pence, second from left, Senate Majority Leader Mitch McConnell, of Kentucky, President-elect Donald Trump, giving a thumbs up, and Milania Trump walk to a meeting on Capitol Hill, Thursday, Nov. 10, 2016 in Washington. (AP Photo/Alex Brandon) MORE LESS
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The last thing I was thinking about after last week’s shattering election results was Prime signups. But in the aftermath of the election, lots of readers started signing up for Prime. Not quite a gusher but a lot. Since Wednesday we’ve had 705 new signups which, to give you some perspective, is out of a total membership of 16,908. Going by the emails and messages we’ve gotten, people are signing up because they see our role in the news ecosystem as newly important. That is the kind of thing I would be chary of saying myself but is very heartening to hear from readers. We appreciate the confidence. We will do our best to live up to that confidence. If you find value in what we do and believe it will be even more valuable in the coming year, there’s never been a better time to subscribe and support it. Just click right here.

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