In the last few hours many readers have written in to say that they’ve called various Sinclair affiliates either to be referred to Sinclair corporate headquarters, shunted into voicemail, or hung up on.
Some affiliates have refused to identify the given station’s sales manager.
Now, this site might be of help for identifying who’s who at various stations. But let’s be very clear: contacting a given affiliate’s sales manager and telling them of your displeasure is very much of secondary importance.
Local Sinclair reps are suggesting that callers call their corporate HQ. But, believe me, don’t waste your time.
The key is to identify their local advertisers and contact them. You can find information out here or, if you’re in a Sinclair market, just watch the evening news show and mark down who the advertisers are. Then contact them directly — and if possible, place a call. Or better yet, send an old-fashioned paper letter. Actually, scratch that, do both.
For good measure, it’s great to tell the sales manager what you’re doing. But if your message to the advertiser is successful they’ll be taking the matter up with the sales manager directly. And he or she will definitely be taking their call.
