OFA Picks Ad Starring Children: ‘I’ll Die … Because We Couldn’t Afford Health Care’

David Plouffe
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Last month Organizing for America solicited homemade health care ads from supporters, and today they released the winning video.

It stars several children with health care messages, including:

“Two years from now, I’ll be diagnosed with Leukemia and I’ll die, because we couldn’t afford health care.”

and

“There are over 8 million uninsured children in America. … We all deserve health care.”

In an email asking for donations to put the ad on television, David Plouffe says the Organizing for America Health Reform Video Challenge shows “our supporters’ creativity and passion is more than a match for the slick ads and partisan spin doctors on the other side.”

He doesn’t disclose the name of the winner Eric Hurt is responsible for the ad, which is of high production quality.

Plouffe said 3 million people watched the 1,000 ads submitted. (Celebrities were among the judges.)

“In the next few days, we’ll be using this video as the basis for a new television ad that will air across the country — and you can help, by ensuring we have the resources to make the biggest impact,” he wrote. “With Congress wrapping up its last round of negotiations and closely gauging the public’s mood in these crucial final weeks, now is the exact time to get this grassroots message out far and wide.”

Watch the OFA promo and the winning ad:

Late update: This post has been corrected.

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