New Ad Hits Anthem, Insurance Companies For Jacking Up Rates, Record Profits

Service Employees International Union
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With health care reform seemingly on the ascent, and insurance companies as ripe a target as ever, the Foundation for Patient’s Rights–on offshoot of the Service Employees International Union–has launched a new ad in support of health care reform.

The ad, inspired by the revelation that California insurer Anthem Blue Cross plans to boost premiums by as much as 39 percent this year, will run in DC through Sunday, with a significant portion of the buy appearing on Fox News. The $250,000 spot will appear on cable TV, and on network television during the Sunday shows.

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