The headline on the AP report on Freedom's Watch reads, "Outsiders aim to frame political debate." If there's a less accurate description of the powerful conservative activists behind this new group, I can't think of it.

Freedom's Watch and MoveOn.org could be the left and right bookends not only on the war, but on a number of issues that will decide the 2008 elections and shape congressional debate beyond. Freedom's Watch organizers said they are considering whether to create a political subgroup, like MoveOn has, that could directly play a role in elections.

"Bookends"? Eli Pariser, the executive director of MoveOn.org Political Action, noted, "The main difference is that MoveOn is a group of 3.3 million. Freedom's Watch is a few mega millionaires."

What's more, they're incredibly well-connected mega millionaires. The AP's headline notwithstanding, Freedom's Watch includes some key establishment heavy-hitters. Bradley A. Blakeman, president and chief executive officer of Freedom's Watch, was a member the White House senior staff in Bush's first term. Mary Matalin, Dick Cheney's counselor until 2003, is helping set the group's agenda. Freedom's Watch's chief spokesperson is Ari Fleischer, Bush's first White House press secretary. The board and principal financiers include Bush administration ambassadors and party insiders.

Freedom's Watch can call this a "grassroots" effort, and the AP can call the group "outsiders," but that doesn't make it so. As Digby put it, "Only in the Village could someone characterize that group as being 'outsiders.' You just have to laugh."